Gross Electric
Category
Digital Design
Print Design
In association with Tandemtide
Gross Electric is a family-owned lighting and electrical supply distributor serving northwest Ohio and southeast Michigan since 1910. For this project, I collaborated with a cross-functional team to design the "Get It at Gross" campaign and led the creative development of the Let's Make A Deal sale logo, the 115 Year Anniversary logo, and the Gather & Glow campaign branding, establishing a consistent visual language across promotions, milestones, and brand storytelling.
Project Overview
